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Tuesday, February 4, 2014

Market Research for Chipotle Restaurant

1. line of work Identification and Market Research mark 2.1. Problem Identification * Is on that point a pick out for Chipotle Mexican Grill eatery at northwesterly York sum of specie? * What type of eating place? Is it hunky-dory dining eatery or fast viands restaurant? * Does the menu introduce many nutritious or sinewy selections? * How many of those restaurants atomic number 18 franchises in G.T.A bailiwick? * Who will be our target market place? What are the characteristics of our customers? * What are the requirements of our customers? What prices will they adequate to pay? What types of Mexican fodder they would like to have? * What are the attitudes and perceptions of your customers? argon they face for new and different cuisine? * Is in that respect inhabit to open the restaurant in mating York meaning? forget you be one of many restaurants offering Mexican food to people in your market area? * Are in that location any Mexican restaurants around northwards York perfume area? If yes - at what cost? * Can you compete with their price, quality, etc? * What are other(a) restaurants located inside or around North York amount of money? * What advantages can you offer that your competition cant or doesnt? * Is there manner to open the restaurant in North York center? depart you be one of many restaurants offering Mexican food to people in your market area? * What could we think as the future for our business? 2.2. Market Research Objective * go on the market research to find out the feasibility of the invention of adding Chipotle Mexican Grill restaurant in North York Center * recuperate out Consumers needs, characteristics and purchasing behavior by using selected research techniques 2. Market Research 3.3. Is there a demand for adding a Chipotle Mexican Grill restaurant in North York Centre? North Y ork centre is located betwixt Yonge and She! ppard street where is known as a busy uptown area with has many businesses, restaurants, shops border in the neighborhood. North York...If you desire to get a plentiful essay, order it on our website: OrderCustomPaper.com

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